Wednesday, September 26, 2012

SWATH HELPS UNIVERSAL SET STUDIO BILLION DOLLAR BOX OFFICE RECORD


Universal

Even with a couple of stumbles at the box office with underwhelming performances by The Bourne Legacy and Battleship, Universal Pictures still succeeded in surpassing their North American box office record since 2008, by bringing in $1.127 billion dollars.

"Universal Pictures has set a record for the highest-grossing year domestically in the studio’s 100-year history," according to The Hollywood Reporter. 


"Our film team has done a great job starting to turn things around and preparing the studio for the future," NBCUniversal CEO Steve Burke said. "They have built some great new franchises, reinvigorated some older ones and acquired some very promising intellectual property. We are excited to see them execute on their plan in the years to come."


Speaking of franchises, would one of them include a girl named Snow White because The Bourne series kinda fell flat. Jus' say'in.




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